Following on from my success leading design for TMHA's Major sponsorship campaign for the Canberra Raiders, I was also given the task of refreshing their sponsorship assets for the Essendon AFLW team over the 2026/27 season. More limited in scope than the Raiders campaign, this mainly involved creating social and advertising assets to support new campaigns being introduced over the coming year. Building off the success of the 'In the Sheds' series with post-match interviews of Raiders players, the decision was made to introduce 'Fork Yeah Moments' for the Essendon players and I'm really happy with the key graphic I designed for use across the campaign.